Advertising is just as effective as it was years ago; however the methods of advertising have dramatically changed. Online advertising is the marketing and promotion of products/services on the web, which involves methods such as contextual ads on search engines, banner advertisements on websites, advertisements through email campaigns and placed ads in online newspapers.
Using the Internet to advertise your business is a more feasible method of advertising as opposed to the more traditional methods, due to the cost and time it takes to plan and execute. However, advertising online requires expertise which is where Weblinx comes in. For many years we have been working with businesses and devising workable advertising solutions in order to increase the number of sales/leads generated on their websites.
Bing and Yahoo! are the second and third biggest search engines available on the web, after Google. Advertising on Bing and Yahoo!, also known as PPC (Pay Per Click) are done together through 1 admin panel which enable businesses to place contextual ads in the search results for your chosen keywords/phrases. We will work with your business to create and optimise advertisements to appear on page 1 for your best searched keywords, aiming to reduce the amount paid for each click.
Google is the world’s biggest search engine, which is why advertising in the search results is one of the best ways for a business to attract new customers to their website. Google advertising, best known as Pay Per Click (PPC) is the method of placing a contextual advert in the search results when a visitor searches for one of your chosen keywords. We will create and optimise a Google Adwords account for your business, targeting the best searched keywords for your industry. We will work improve the CTR to your website as well as reduce the amount for each click.
Mail list advertising is the method of send email shots out to thousands of email accounts, promoting a product/service you are looking to push. Sending emails to potential customers can be time consuming, which is why with our mail list advertising campaign we will create a professional design and send it to thousands of emails we have accumulated to generate new sales/leads for your business.
Traditional forms of newspaper advertising may not have the same impact as they did years ago, but advertising on their online counterparts does. We have worked with many newspapers such as Express, Daily Telegraph, Manchester Evening News, Ealing Gazette and many others to promote clients in the past, which is why we are confident we can provide an effective newspaper advertising campaign for any business.
To find out how we can help your business advertise online, please email us at firstname.lastname@example.org or give us a call on 01254 267 360 today.