Search Engine Optimisation (SEO) is the method of optimising a website for chosen keywords/phrases to improve their positioning within the major search engine result pages. This is done by using techniques both onsite and offsite, techniques which have been researched in depth to ensure they do work. In the SEO industry it is unethical to promise clients that you can guarantee page 1 results, we can however do everything in our power to give your website the best opportunity to reach that much sought after position for your chosen keywords no matter what your industry. Although we make no promises, we have proven time and time again through our success for clients that page 1 is a realistic goal for all companies big and small.
We have tried and tested techniques we use for a clients’ websites; the most common include:
Writing articles and publishing them is a time consuming task for which some companies don’t have the resources. We have experienced copy writing staff in house available who are well versed in many industries and have the know how of the structure required to create successful articles. Publishing articles is a fantastic method of creating exposure for a company as well as gaining link juice from the publisher’s website.
Having a blog on your website is good, but by having it optimised correctly is even better! Weblinx technical staff analyse client website blogs and ensure they geared correctly for SEO. If you don’t have a blog on your website already, we will create one for you with all the plugins necessary to improve your websites positioning.
It is proven that high quality content on your website is essential for page 1 positioning, which is why we take the time to go through each page of your website and ensure it is geared towards your chosen keywords. Our team will ensure that the content on your site is fully analysed and any improvement needed is carried out.
Your website may be receiving plenty of traffic, but are you sure that the traffic is relevant and converting into sales or leads? We will analyse your website and recommend changes we feel necessary to improve your conversion rate and ultimately profits.
Before we begin your SEO campaign, we first need to establish which keywords or phrases are going to attract a high amount of relevant traffic to your website. We do this by using tools available online to get an idea of how many people are searching for keywords relevant to your industry. Through this research and then consultation with our clients we identify the the best and most relevant keywords specific to their industry.
Over the past few years as mobiles have become smarter, the number of people using their phones to access search engines has increased. We believe that ensuring your website is mobile friendly is vitally important as it will help generate more traffic than just focusing on desktop users. It is important that all businesses move with the times and advancing technology to keep up with their competitors.
For companies who target more than just one language, multilingual SEO is used to ensure your website is found for a range of different keywords for your chosen regions.
National SEO is the method of getting your website ranking for local search terms as opposed to generic terms; for example, ‘SEO’ for the Blackburn area would be ‘SEO Blackburn’. To do this we have a range of techniques we use to give your website the best possible chance of appearing on page 1 for your chosen keywords and locations such as Google places, local directories and local review webites.
If you would prefer to keep SEO work in-house but need someone to ensure the work you do is correct, we offer an SEO consultancy service at an affordable cost. As an SEO consultant, we will advise you on the changes required to get your website on page 1 and monitor all the work carried out to ensure it’s done correctly.
If you are a small business and believe you don’t have the money to match bigger businesses, you’re wrong. We have helped a large number of small businesses reach page 1 for their chosen keywords without the need of a big budget, and have even surpassed the bigger companies.
Every SEO campaign we carry out is managed by professional SEO’s who will be carrying out the work both onsite and offsite. We believe by giving clients the opportunity to communicate with the correct staff members is more beneficial as it allows all queries to be answered from the source. Rather than speaking to a sales person who has no actual input in the actual work done, your account will be managed by an highly experienced technical staff member who will be able to answer any queries you may have.
Our SEO services use a variety of tried and tested techniques which are proven to help improve the chances of a website appearing on page 1. We have used these techniques over the years we’ve been in business and adjusted them when algorithms have changed, which we continue to do today. In this dynamic environment it is highly important that that SEO companies keep up to date with changing methods which is why Weblinx invest highly in our technical staff to ensure we are ahead of the game at all times.
We understand that some companies don’t want to outsource their SEO work and would prefer to keep everything in-house, but to do this requires training on how to do the work. We offer in-house SEO training for staff to give them all the information necessary to optimise a website themselves.
Promoting your website online doesn’t just require SEO, it requires promoting your website around the web using a range of online services, such as social media, directories, review sites, etc. By promoting your website online you will increase the amount of traffic reaching your website, alongside the traffic coming from your organic results in search engines.
We do bespoke pay on results SEO campaigns which will require a large incentive once the success is achieved. Pricing depends on the competitive nature of the key phrase targeted. If you are interested in a pay on results SEO package, please contact us with the details below.
Contact us today and see how our SEO services will help you reach page 1 for your chosen keywords and/or phrases by calling 01254 267 360 or emailing us at firstname.lastname@example.org.